Inner Circle

Inner Circle is one of the largest dating platforms in the world, with a focus on shared experiences. The challenge was to create activations that brought beach volleyball lovers together in an intimate setting, with drinks and games for everyone to enjoy.

That’s why I created a Quiz matching beach volleyball with Inner Circle fun facts, distributing a wide range of prizes such as Alexas, romantic dinners, beach sunrises, VIP box tickets for matches at Maracanã, and even a Meet and Greet with food and drinks included — exclusively for those who had downloaded the app and were VIP clients.

In total, more than 500 people were reached per day, across 5 days of events, with over 300 new registrations on the platform using the event code.